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About Me

10 YEARS OF WEB DESIGN/DEVLOPMENT AND DIGITAL MARKETING EXPERIENCE
My Philosophy

A website should be many things but mostly it should leave your visitors with a positive and rewarding experience. Unconsciously, people will have an emotional response when they first visit your site. Many people will make a decision about a site within those first few moments as to whether they will stay or hit the back button. This is why, I feel, that website design is so important and it is why I pay so much attention to it. The right colors, fonts, layout, and navigation, are vitaly important to that “First Impression” you make with that visitor. Moreso if you want to turn that visitor into a customer!

I also believe that a website should also be functional as well as aesthetically pleasing. The ease with which a user can navigate your site and find the information they’re looking for is critical in converting that one-time visitor to a returning visitor and, hopefully, into a customer. Style and function are a powerful combination that visitors to your website will appreciate. 

Finally, a website needs to be a reflection of you, your brand and your company or organization. Your website is your face forward in the digital realm. It should be an extension of your physical presence and convey not only your name, logo, and color scheme, but your philosophy and mission. In fact, if you’re reading this right now, you’ve got pretty far into my branding as a web designer! 

My Career

I have been designing and developing websites since 2010. To put that into perspective, WordPress was still just a blogging platform at the time and was just in the beginning stages of becoming the Content Management System that it is today. I have built many websites since then and have been both a freelance web designer/developer and a web developer/project manager for two UNC system universities. I have worked on many web projects in the past ten years – From very small to very large projects that took several years to complete. 

Outside of sitting at my laptop building websites, I’ve also spent a large part of my career training people how to use their sites. I have created WordPress knowledge bases and conducted in-person trainings for companies, organizations, and universities. I have held trainings for a single person on up to a 50-person class. 

I have also had the opportunity to serve as a web consultant for companies and organizations. I have advised on new websites, site redesigns, digital marketing, brand, content, information architecture, and search engine optimization

In addition to my web experience, I have a Bachelor’s of Science in Chemistry from the University of Hartford, as well as certificates in Digital Marketing and Public Relations, and Project Management from Western Carolina University. 

Why Work With Me

PROFESSIONAL DESIGN  • POSITIVE USER EXPERIENCE • SEARCH ENGINE OPTIMIZATION • DIGITAL MARKETING INTEGRATION
WEB DESIGN
DIGITAL MARKETING
UI / UX
SEO

Choosing the right web designer is an important process and making the wrong decision can be very costly — not just in the money you paid for the website but in lost traffic, revenue, reputation and credibility, and lower search engine rankings. In a time when just about anyone can claim that they’re a web designer and do-it-yourself companies are everywhere, here are some reasons why I hope you would consider me as your web designer:

A DECADE OF WEB DESIGN EXPERIENCE

I have worked for as a Web Developer and Project Manager for two UNC system universities and as a Freelance Web Designer. I also have certificates in both Digital Marketing and Public Relations and Project Management from WCU

TRANSPARANCY IN THE DESIGN PROCESS

You get the see the work being done and will know how the project is progressing. This makes sure you get a site that you’re happy with and there are no surprises at the end.

EXPERT IN WEB DESIGN, USABILITY, AND SEARCH ENGINE OPTIMIZATION

I understand how all three of these work hand-in-hand to create a great website that will search engines will love!

DIGITAL MARKETING AND WEB DESIGN

Your website is the most important tool in your digital marketing toolbox and it should be the hub of your digital marketing efforts. I know how to design your site to optimize your lead conversion and sales.

WEBSITE ANALYSIS AND CONSULTING SERVICES

Do you need to redesign your website and you’re not sure what you need or how to go about it? Do you need help with your current website? Let me help. I can review your current website and make recommendations or provide a list of redesign recommendations/considerations based on your objectives.

Recent Work

WEB • BRANDING • UX/UI
VIEW ALL WORK

ARTICLES

WEB DESIGN, DIGITAL MARKETING, WORDPRESS ARTICLES

Let’s Work Together

TELL ME MORE ABOUT YOUR PROJECT

Would you like more information? Please feel free to contact me through the form below. Thanks!

    About My Work

    My goal is to create websites and other web-based media and technologies that are a cut above the ordinary. I achieve this by blending an artistic style with design and functionality that results in something that is appealing to your visitors and search engines alike.

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